Comparison · Last updated 17 October 2026
Alama vs Alta Daily: your own photo, not an avatar
Alta Daily is an AI styling app built around a generated avatar and shopping for new clothes. Alama shows outfits on your own photo, starts from the wardrobe you already own, and lets you sell pre-loved pieces in the UK. Here is the side-by-side.
We make Alama. Every Alta fact below comes from its public store listing and website as of the date above.
| Alama Wardrobe | Alta Daily | |
|---|---|---|
| Virtual try-on | Photo-real AI try-on on your own photo | A generated avatar made to resemble you |
| Home market | UK — GBP pricing, UK shipping labels and returns | US-centric shopping catalogue and integrations |
| Selling your clothes | Built-in UK marketplace: escrow payments, tracked labels, returns | None |
| Styling starts from | The clothes you already own, plus pre-loved finds | Discovering and buying new clothes |
| Business model | Subscriptions and credits — no ads, your data isn't the product | Free, venture-funded; shopping and brand integrations |
| Price | Free for 100 items, 25 outfits and 3 collections · Organiser and Style Pass for more | Free |
Release activity
| App | Last app update | Platforms |
|---|---|---|
| Alama Wardrobe | 16 October 2026 | iOS and Android |
| Alta Daily | 16 October 2026 | iOS, Android and web |
Source: the apps' public App Store and Google Play listings, checked on 17 October 2026.
Why UK users pick Alama
- It's you in the picture Try-on on your own photo. No avatar to fall short of how you actually look.
- Built for the UK GBP pricing, UK shipping labels, UK returns — and pre-loved selling built in.
- Wear more, buy less Styling starts from what you own. Selling what you don't wear is one tap away.
Alta may suit you if you want an avatar-based shopping companion for US brands.
Frequently asked questions
- Does Alta Daily show clothes on your actual photo?
- No. As of 17 October 2026, Alta's try-on dresses a generated avatar built to resemble you. Alama renders outfits and pre-loved pieces directly on a photo of you — what you see is you, not a model of you.
- Is Alta Daily available in the UK?
- It can be downloaded in the UK, but its shopping catalogue and integrations are US-centric. Alama is UK-first: GBP pricing, UK shipping labels, UK returns and marketplace flows built for UK consumer law.
- What is the difference between Alama and Alta Daily?
- Alta is an AI shopping companion: it styles an avatar and points you at new clothes to buy. Alama is a digital wardrobe: it shows outfits on your own photo, starts from what you already own, and includes a UK pre-loved marketplace so you can sell as well as style.
- Which is better for sustainable fashion?
- Alama. Alta's model is oriented towards buying new. Alama is built for circular fashion: get more wear out of what you own, preview pre-loved pieces on yourself before buying, and pass on what you no longer wear — from one app.
- Is Alama a good Alta Daily alternative in the UK?
- Yes, and the closest one: real-photo AI try-on, outfit planning from your own wardrobe, GBP pricing and a built-in pre-loved marketplace. The recurring complaint in Alta's own App Store reviews is that the avatar doesn't look like the wearer — rendering on a photo of you removes that problem entirely.
Comparing more options? See Alama vs Whering or our round-ups of the best wardrobe apps in the UK and the best virtual try-on apps in the UK.
Try Alama Wardrobe free
100 wardrobe items, 25 outfits and 3 collections free — with welcome credits to try AI try-on on your own photo.